selected
WORKS
Projects that shaped brands, built awareness, and created long-term value.
PARIS TEXAS
From start-up to global reference — how clear positioning turned a new Italian footwear label into one of fashion's most watched names.
NANNACAY
Introducing Nannacay to the UK and Europe markets — reframing the brand narrative, securing editorial coverage in the FT and NYT, and selling out on Net-a-Porter in one week.
CHOPARD x Cannes Film Festival
Strengthening a jewellery house's presence at one of the world's most competitive cultural stages — through the right talent, a clear story, and content built to perform.
LYMITED
Positioning and launching Lymited — a digital platform for collectible objects — building editorial authority, cultural presence and a clear alternative to traditional auction models.